Constant changes in Google’s algorithm make it difficult to climb to the top of search engine results pages (SERPs) but here is one thing that just changed the way and it is Influencer marketing. Influencer marketing and SEO run side by side. The influencer market’s power has more than doubled in recent years, with the global influencer market valued at 13.8 billion US dollars in …
How To Measure ROI On SEO
A Complete Guide to SEO, here you will get tips to increase your site’s visibility by applying quick and easy strategies added with tools guide.
SEO
B2B SEO: A Complete SEO Strategy Guide To Follow
While most B2B marketers understand that SEO (Search Engine Optimization) is an effective way to drive traffic, many businesses avoid SEO because they believe it takes too long or that there are no guarantee of results. However, 70%-80% of all searchers ignore paid ads and go straight to organic results. Furthermore, according to Forrester, 74% of B2B clients conduct 50% of their research online before …
Best Practices For International SEO Strategy
Trying to create an International SEO Strategy so that your website can begin ranking for search queries in different languages and locations? Because we live in a global world, having a global SEO strategy is a great way to account for that and give your site a chance to connect with more visitors and receive more traffic. However, international SEO can be overwhelming at times …
SEO Vs SEM: What’s The Difference And Which One To Choose?
The major difference between Search Engine Optimization (SEO) and Search Engine Marketing (SEM) is the way to attract online traffic to a website for engagement, prospecting, and much more. So, the way to attract online traffic for SEO is from organic search, whereas SEM gets it from organic and paid search. Now, according to Statista and Backlinko, “Google currently has over 85% of the search …
How To Create An SEO-Friendly URL
Random and long URLs with random characters are unattractive. If you have URLs like this on your site, it’s past time to optimize them as per SEO (Search Engine Optimization). SEO friendly URLs are one of the most important things that lead to a pleasant user experience. The fact that there are over 1.2 trillion searches per year and 3.5 billion searches per day is …
SEO Ranking Drop? Here’s How You Can Fix It
SEO Ranking Drop!! Isn’t that an SEO (Search Engine Optimization) horror story? It can be a small number of pages with high rankings, or it might be a significant drop overall. In any case, your traffic has decreased and your rankings have fallen. Now, what do you do? Although fluctuations are unavoidable (Google tells us that revisions are made every day), it is never good …
Orphan Page: How Does It Affect SEO?
Despite your best efforts, some of your website’s pages may have the potential to rank yet are overlooked by Google. These are pages that have been left behind. These are pages that you may have put a lot of time and effort into constructing, but they may not be receiving any organic traffic because they aren’t part of your website’s structure or the SERPs. Unlock …
How To Get As Many SEO Leads As You Want
Google algorithms – Rank Brain, Penguin, and Panda, have made it very difficult for marketers to cheat the ranking system. And a survey of BrightEdge reports that, 68% of online experiences begin with a search engine and 53.3% of all website traffic comes from organic search These statistics highlight the major role of SEO (Search Engine Optimization) in gaining leads with more than half (68%) …
50 Best Free WordPress Plugins To Boost SEO
Finding a good host for your WordPress site will help it load faster and improve its SEO (Search Engine Optimization) rankings. However, there’s a lot more to it, such as the keywords you use on product pages and blog posts, the size of your picture files, and whether or not your text is readable. However, this work is made easier by a number of Best …
How To Measure ROI On SEO
The best-performed SEO (Search Engine Optimization) activities for your business determines that the Return On Investment (ROI) made on your website. The success of any SEO marketing strategy is determined by revenue generation including, increasing organic traffic, gaining referrals, and conversions that provide you finances, thus, representing your business on the digital platform. But many marketers calculate this success either by one or another metrics …